How to Find Your Visual Aesthetic
There’s a new trend taking TikTok by storm, and it’s dressing and applying your makeup with visual weight in mind. Visual weight is just one of many ways to navigate your type, like Kibbe body types and color seasons. Visual weight can influence how an outfit, makeup look, or hairstyle looks on you. The main key is finding balance. Navigating visual weight aesthetics can be tricky, but we’re here to define them for you.
You can go about visual weight in two different ways: Identify if your natural features have high or low visual weight, and style to enhance them. Create a look based on styles that create high or low visual weight.
Identifying Your Visual Weight
Here are some easy steps to identify your visual weight:
Take a picture of yourself in natural light
Edit the picture with a black-and-white filter.
Adjust the contrast to 100 and take a screenshot.
Repeat step 3, except set the contrast to -100.
Compare the two images.
If your features seem more striking with the contrast at 100, you have high visual weight. If your features are more striking at -100, then you have low visual weight. Strong features tend to create a high visual weight, while calm features create a low visual weight.
Styling Naturally High Visual Weight
People with high visual weight tend to look better with dark hair or their natural shade. Straight, wavy, and curly hairstyles will also complement features. When it comes to makeup, a bold dark red lip and more natural fluffy brows complement high visual weight features. As for outfits, it can be different for everyone depending on your body type, but most women with high visual weight will look good in dark colors and striking cuts — think the ‘girl boss’ or ‘clean girl’ aesthetics all over TikTok.
Styling Naturally Low Visual Weight
When it comes to low visual weight, opt for neutral and light shades to enhance your features. Use your hair to express your style and get creative. Try out claw clips, decorative clips, bows, headbands, and so much more. Don’t be afraid to try out a new style. Finally, when it comes to fashion, try to opt for subtle and minimalist fashion. Less is more with a low visual weight style.
Styling to Create High Visual Weight
Just because you might have low or high visual weight, doesn’t mean you need to feel restricted by it when you’re dressing or doing your makeup. High visual weight can command a room. Try out clothes with bold colors, dynamic silhouettes, and striking patterns. You can create an emphasis on certain aspects of your body type. With makeup, high visual weight can translate to bright lips, smokey eyes, and glittering accents. These accents can create a vocal point for your makeup look.
Styling to Create Low Visual Weight
If you’re not interested in all the attention of high visual weight, or you’re interested in something more subtle, use these low visual weight tips to create a light and effortless look. Pick clothing in soft colors, with clean lines, and featuring minimal patterns and textures. You’ll easily create a sleek look. When it comes to makeup, sheer products and subtle highlights will be your best friend. Think of the natural makeup look trend.
Having trouble figuring out if you have low or high visual weight? Or want to try out a different visual weight but don’t know where to begin? Book a StyldLife session today and let our talented stylists guide you through it!
